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Top B2B Acquisition Channels in 2024: A Comprehensive List
The challenging economic climate has made many B2B organizations hesitant to spend. However, growth is still possible by focusing on acquisition channels, such as streamlining the sales funnel, promoting products with shorter sales cycles, and prioritizing marketing channels that are cost-effective, complement each other, and drive the buying process. A successful acquisition strategy requires using…
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10 Powerful Marketing Strategies: A Guide for Small Businesses
This article provides practical marketing strategies for small businesses looking to attract their ideal customer base online. Despite having fewer resources than larger companies, small businesses can still effectively market their business by knowing which channels convert viewers into customers. With the ever-changing digital landscape, small businesses need to stay informed and implement strategies that…
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Best Practices for Finding the Right Pricing Strategy for Your Business 2024
Pricing is a crucial aspect of any business, as it ultimately determines the revenue generated by the company. Finding the right pricing strategy can be a challenging task, but there are best practices that can help guide the process. This article provides insights for finding the right pricing model for your business. It outlines best…
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15 Business Strategies to Land Your First 100 Customers and Achieve Business Success
If you’re having trouble getting your first 100 customers for your start-up SaaS product, don’t worry, it’s possible with the right business strategies. Paul Graham, the founder of Y Combinator, in his personal blog, famously said, “do things that don’t scale”. This article provides some of the best business strategies to achieve this, from creating…